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How to Prepare for a Listing Appointment With an Agent Walking into a listing appointment unprepared puts you at a disadvantage. Here is how to prepare so you get the most from it. Know what you want from the appointment Before the agent arrives, clarify your own objectives for the meeting: do you want a price opinion, a marketing plan, an understanding of the process, or all three? Are you appointing an agent today or comparing multiple agents? Knowing what you want from the appointment allows you to direct the conversation productively rather than simply receiving the agent’s sales pitch. Gather your property documents Have available: your certificate of title (if you have it), the most recent rates notice, the LIM report if you have a recent one, any council consent documentation for improvements made since purchase, Healthy Homes compliance documentation if the property is or has been a rental, and the building inspection report from your purchase if it is recent and relevant. Research comparable sales Before the agent arrives, spend 15 minutes on homes.co.nz or realestate.co.nz looking at recent sales of comparable properties in your suburb. You don’t need to become a market expert — but having a basic awareness of what comparable properties have sold for gives you a reference point for evaluating the agent’s appraisal without being entirely reliant on their framing. Prepare your questions Go into the appointment with specific questions prepared: What do you recommend as asking price and what evidence supports it? What method of sale do you recommend and why? What marketing plan do you propose and what will it cost? How many properties have you sold in my suburb in the last 12 months? What is your commission rate? How will you communicate with me during the campaign? Present the property at its best Tidy the property before the agent arrives: declutter, clean, and open curtains to let in natural light. The agent’s first impression of your property at the listing appointment can shape their price opinion and their enthusiasm for the listing. A well-presented property at the listing appointment signals that you are a motivated vendor who takes the sale seriously. If there are repairs or improvements underway, then that is also fine, as we can see past any work being carried out to help with an idea on the selling position of your property. Paul Sumich is a Whangarei-based real estate professional with local Northland expertise. Find more at paulsumich.co.nz/blog
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May 2026
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